Wattbike, the brand that has made indoor cycling synonymous with “controlled agony,” is at it again. This time, they’re expanding their empire down under, bringing their award-winning Wattbike Proton and Air to Australia. Because if there’s one thing Australians needed, it’s another way to sweat profusely while staring at a wall. The company’s latest moves are part of a broader vision to dominate the indoor cycling market, appealing to everyone from elite athletes to casual fitness enthusiasts who just want to burn off that extra Tim Tam. With the launch of the Proton and Air, Wattbike is positioning itself as…
Author: Cyclry Contributor
In the not-so-distant realm of competitive cycling, where every sinew and synapse of the human body is pushed to its ultimate capacity in pursuit of some glorious and ephemeral triumph, one would expect a level of order and meticulous planning akin to that of a NASA mission. However, at the Etoile de Bessèges, an event which—let’s be honest—most of us probably hadn’t marked on our calendars as a must-watch, things took a turn for the surreal in a way that would make even Kafka raise an eyebrow. Early on stage 3, as the racers peddled through the French countryside with…