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Friday, July 10
Striking the Sun

STRIKING THE SUN

The 556-page literary epic exploring the cost of greatness.

Limited Print Run Paperback Edition Available Now

News and Features

The grand, heroic narrative of elite professional cycling is a heavily mediated corporate lie. In our latest deep dive into Chapters 6 and 7 of Striking the Sun, we strip away the romantic illusions of the peloton to expose the brutal, unglamorous reality of physical degradation, corporate hazing, and penny-pinching team management.

The corporate spin cannot hide the empty conference halls. Eurobike attendance officially cratered by over 50% this year, forcing organizers into a desperate “transformation” that slides the historic cycling trade show into a biennial, every-two-years schedule.

Produced by Cyclry TV

This conclusion examines how English-language media constructs the very meaning of professional cycling. From Anglo-Saxon bias to historical romanticism, we explore how narratives are shaped—and how fans still find ways to resist them.

From the “legend” of the Ballon d’Alsace to the sepia-toned filters of modern broadcasts, cycling media is obsessed with its own past. Discover how the industry “invents tradition” to give modern races historical weight and meaning.

From the grueling print era to the polished age of digital broadcasts, how has the way we watch cycling changed the sport itself? A deep dive into the production of cycling media, the role of the “expert” commentator, and the construction of the modern sports spectacle.