Following the Blues – Challenge Mallorca
The Movistar Team launches a series of short videos on the Telefónica-backed squad’s men’s and women’s teams throughout the 2020 season, giving a voice to all of its members
Few weeks after kicking off its 41st season in the peloton, the Movistar Team is launching its series ‘Following the Blues’. The first installment is a behind-the-scenes look to their riders’ first week of European competition in 2020, with the Challenge Mallorca at its center.
Marc Soler’s victory at the Trofeo Pollença – Port d’Andratx; the debut of Enric Mas; the training rides of the Telefónica-backed squad around Mallorca; or the aero / material testing carried out at the Velòdrom Illes Balears are all part of a collection of personal experiences, beautiful footage and top racing moments alongside the Blue outfit.
The series will feature both the men’s and women’s programs from the Movistar Team indistinctly, aims to give a voice to staff members as much as the riders, and hopes to become a channel for the squad’s top sponsors to present some of their most advanced technologies.