Parlee Cycles, the iconic name in the carbon fiber bike world, has found itself a new sugar daddy – or should I say, sugar cyclist.
So, here’s the deal – Parlee Cycles, a brand known for making bikes that are smoother than a freshly paved road, announced that it’s been gobbled up by an avid cyclist with deep pockets. This cyclist-turned-investor didn’t just buy a slice of the Parlee pie; they bought the whole bakery. And with that, Parlee Cycles’ Chapter 11 restructuring saga has finally hit the brakes, and they’re back on the road to glory.
But wait, there’s more! They’ve even got a shiny new name – Parlee Composites, Inc. Sounds like a place where carbon fiber dreams are made, right? John Harrison is now the big cheese, the head honcho, the President, and CEO of this freshly baked bike venture.
Now, Bob Parlee, the man who started it all, is like the Leonardo da Vinci of carbon fiber bike design. He’s crafted some award-winning, drool-worthy bikes in his time. But fear not, bike fans – Bob isn’t hitting the brakes on his passion. He’s going to be the Chief Designer, dedicating 100% of his genius to creating even more two-wheeled masterpieces.
John, on the other hand, is all about the business hustle. He’s taking the wheel, focusing on operational wizardry, and revving up the sales and marketing engine. They’ve got a whole Parlee Cycles team joining the party, and they’re looking to hire more folks faster than you can say ‘Tour de France.’
Parlee Composites is cooking up something special for the future. They’re all about innovation, expanding their dealer network across the globe, and bringing out new models that’ll make your bike-loving heart skip a beat. And hey, they’re not leaving their loyal bike shops in the dust; they’re making sure the whole bike-buying experience is smoother than a well-paved bike lane.
John Harrison, the new CEO, is pumped up, saying their plan is ‘audacious.’ They’ve got big dreams, and they’re teasing some ‘amazing’ projects in the works for 2024 and 2025. I don’t know about you, but I’m on the edge of my saddle with curiosity.
So, there you have it – Parlee Cycles, now Parlee Composites, is gearing up for a thrilling ride into the future. Bob’s still designing, John’s in the driver’s seat, and the world of cycling is in for some exciting twists and turns. Buckle up, folks – it’s going to be a wild ride!