Author: Harold Dalton

Our friends at Fusion Media have partnered with one of the world’s greatest bicycle manufacturers, Raleigh, to “lead on PR strategy and activation to help reach existing and new audiences.” Excitingly, and fairly unsurprisingly given Adam Tranter’s other gig as cycling mayor for Coventry, Fusion Media will also support Raleigh with increased activity in policy and cycling advocacy. This is an area in which all British cycling companies need to step up, so this increased activity is very much cause for celebration. For over 12 years, London-based Fusion Media has focused on marketing and communications services for active and sports…

The Union Cycliste Internationale has officially partnered with Atlanta-based cycling tech company Wahoo Fitness, with the latter becoming the Official Supplier of the UCI Road World Championships. The partnership lasts for the next two editions of the Worlds. Apparently this deal means Wahoo will be “making its top-of-the-range products available for all participants,” though competing sponsorships and individual preferences always make for a convoluted Worlds even without the addition of an Official Supplier. Wahoo makes a whole suite of cycling technology products, such as home trainers (smart trainers in particular), heart rate monitors, bike computers and cycling training software. So…

Brooks saddles. They’re big, they’re leathery, and they’re comfy. They’re also the only saddle that you’d want to use if you want to dig deep into the etymology of the phrase “riding on the rivet.” They’ve been made in England since 1882. That’s about 100 years off from Cyclry’s favorite decade, which is why we don’t cover them much, but check this out: despite having been made in England for 140 years, you can’t buy them in England any more. A statement on the Brooks England website reads “Ongoing changes in the Brexit situation have made it necessary to temporarily…

DerailedUK Archives:1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27a | 27b | 28 | 29 In 2008, we relaunched Derailed as a monthly magazine. Every issue would feature a headline article and then a scattering of the essays and silly nonsense that had made us popular. Back on Track was the first issue, and it was an apt subject…

September 19, 2020. “When you realise your leader is from Slovenia and not Fastvenia” A worthy winner of 2020’s cycling memes tourney. Simply magnificent. Visit the main Advent Calendar page

November 11, 2020. “We must come together, as a French farming community, to form a bicycle” Visit the main Advent Calendar page

November 3, 2020. “The early returns are in…” If only. Visit the main Advent Calendar page

September 1, 2020. “Mountains are basically just flat roads at an incline anyways” This is the last “fellow kids” meme of the season. #blessed Visit the main Advent Calendar page