Become a Sunscreen Influencer. Just Fucking Do It, For Some Reason.

Do you go outside? No, us neither. Brief stroll on the beach in the snow, maybe. Solid 4k steps on the Garmin on a good day.

But if you DO go outside, perhaps in summer, then there’s an exciting new opportunity to become a brand ambassador for sunscreen. Provided you embody the brand ideal of course. That ideal is… uh. ‘However You Perform.’

Not even sure how you’d embody that, so if you can figure out a way to quantify it then you’re odds-on to be accepted.

Notice we haven’t said the brand name yet. That’s because it’s KINeSYS, and we think the capitalization is just wretched.

This is KINeSYS Performance Sunscreen’s third year running its hugely successful ambassador program. It’ll feature over 80 Ambassadors from Canada, the USA, and Australia. You have to be ‘passionate about living outdoor lifestyles’ because this is sporty sunscreen (hence us writing about it). They’re picking a whole host of ambassadors from all sporting backgrounds, so you don’t have to be a pro or anything.

“We want our Champions to represent the diverse range of athletes and outdoor enthusiasts that make up the KINeSYS community. Maybe you are a triathlete who is training hard, pushing boundaries, and achieving podium finishes. Or you could be a busy mother who loves family days by the lake and sneaking away for a solitary run. KINeSYS really is about ‘However you perform’ and our Champions truly do represent that ideal.” says Lisa Heggie, KINeSYS CEO.

They also tell us that, “Among other perks, ambassadors are privileged to social media coverage, a coveted ambassador profile page on the KINeSYS website, product discounts, and an exclusive KINeSYS Champion Pack. In return, Champions will spread the message of sun-safe outdoor play and performance; across their own social media accounts, within their community, and through social media engagement with the greater KINeSYS community.”

Sound good? Going to put on a bikini and make yourself all slippery with sunscreen on Instagram to promote sun-safe outdoor play? Sounds like we’re being glib, but we’ll do that if they send us a free sample.

Applications for the KINeSYS Champion Program are open until 14 March 2021. Learn more about, and apply to, the 2021 KINeSYS Champion Program.